Full DoubleClick stack implementation

Google Center of Excellence takes care of the entire process from setting business goals, to complete DoubleClick stack implementation, management and execution.

DoubleClick is a sophisticated digital marketing platform that enables marketers to run digital marketing campaigns throughout the entire customer journey. It provides great insights in real-time campaign performance. Our Google Center of Excellence handled the full implementation of DoubleClick as part of our digital acceleration strategy for Gall & Gall.

Our specialists from the Google Center of Excellence worked closely together with all stakeholders to determine business goals, setting KPI’s and creating a roadmap to a successful implementation.

For efficient media management and execution the following programs were implemented:

  • DoubleClick Campaign Manager
  • DoubleClick Bid Manager
  • DoubleClick Creative Studio
  • DoubleClick Search