Aftermovie 24 Hour Data Challenge 2018

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Let's get in touch

Want to know more about all opportunities to be part of this unique event?  Get in touch with Frank de Zwart:

Or give him a call: 06-52375560

About the event

High potential bèta students, 5 leading brands, and lots and lots of data. These are all ingredients for NEWCRAFT’s annual event: 24 Hour Data Challenge. During this hack battle, the brightest young talents work for 24 hours straight to crack a real data case.

This year, we’ve joined forces with Google Cloud to provide the infrastructure and tools to solve the toughest problems. Google’s innovations and expertise will provide the ultimate circumstances to uncover more value from your data.

The power of data science

New technologies drive an unprecedented change in society; customer’s behavior and expectations change in the blink of an eye. NEWCRAFT helps companies to adapt to the needs of their customers in order to accelerate their digital performance. Data Science is the key to getting a better understanding of what your customers want, to keep business results growing.

2018 Edition

Last year NEWCRAFT selected 80 of the best Econometrics, Information Science and Computer Science students out of 160 applicants and assigned them to 16 groups. The participating clients NS, Albert Heijn and LeasePlan all provided a challenging data case the students could wreck their brains on for 24 hours.

For Albert Heijn the students were asked to find out which customer segments are sensitive to certain offers. NS was looking for predictions on which trains are more likely to delay, and for LeasePlan the goal was to gain more efficiency in answering service requests from customers.

The Albert Heijn team stood out because of their structured approach; they put a lot of effort in choosing the right model to crack this case and presented new insights that the retailer could apply directly in its business. Not only did they present several customer segments, but they also showed the most interesting product categories and potential revenue that could be earned by using this information.

Our partners in 2018

Why join?

You have data, lots of it! It can be extremely challenging to apply data analyses successfully and to find the right people with the capabilities to do so. This is why NEWCRAFT doesn’t only help clients with data science, but also aims to develop talent with our Data Science traineeship. The 24 Hour Data Challenge combines both; gain actionable insights about your data questions, and get the opportunity to recruit the brightest bèta talents who are ready to enter the job market.

  • Get actionable and unexpected insights: the students are coached by NEWCRAFT’s Data Scientists in developing the right models to come up with advice that you can immediately implement in your business.
  • Connect with data talents: introduce your company to 100 bèta students and you’ll get the opportunity to talk face-to-face with potential Data Scientists throughout the event.
  • Employer branding: the promotion of the 24 Hour Data Challenge goes to 10.000+ bèta students, so put your brand on their career horizon.

Conditions to participate

  • A challenging data case
  • Access to raw (anonymized) data
  • A prize for the winning team
  • Costs are €10.000,-